Internationalization

The internationalization of mid-sized companies in Asia offers tremendous growth potential but is complex and risky. Over 60% of expansion projects fail due to insufficient preparation, as well as cultural and regulatory challenges. A structured strategy based on seven success factors – from market analysis to on-site interim management – is crucial for sustainable success and risk mitigation.

Discover the five phases of internationalization for SME / Mittelstand companies, emphasizing the importance of strategic planning, cultural understanding, and leveraging the Asia Pacific market for expansion. Learn how interim managers and tailored strategies can help businesses navigate global growth successfully. Friedhelm Best, Interim Manager at BEST-inter APAC, supports companies in Asia Pacific for their internationalization.

Internationalization in Asia supported by an Interim Manager helps Mittelstand companies diversify risks and unlock new revenue streams.

Expanding into foreign markets offers growth - but only if you avoid the classic traps. Drawing on hands-on experience running overseas subsidiaries, this excerpt highlights the three most common mistakes in Mittelstand B2B expansions: cultural misalignment, neglect of local partnerships, and poor operational integration. It outlines practical actions to align local operations with global strategy and drive sustainable success.

Living in Southeast Asia, I witnessed firsthand the dynamic growth and evolving opportunities this region offers. It is a vibrant market whe

Asia Pacific is a top growth region for German Mittelstand - but market entry requires the right strategy. Drawing on cross-border interim management experience, this excerpt compares five entry models, from representative offices to M&A, with clear pros and cons. It concludes that a regional hub in Singapore, combined with strategic local partnerships, offers first-time entrants the best balance of speed, control, and risk mitigation.